The task of motivating the future employee falls on the shoulders of both recruiters and the customer. The client, as well as the recruiter, is obliged to convince the candidate of the prospects of working in his company. After all, the specialist will subsequently cooperate with the client, and not with recruiters.
Clients sometimes forget that a candidate has several job offers at once. Therefore, it is incorrect to think that only the employer chooses: both parties choose, and in the case of the IT market where there is a shortage of specialists, the candidate chooses more often, and this is important to understand.